Local service businesses
Clinics, consultants, real estate, salons and other businesses that need calls and visits from their own city. The focus is the map results, service-plus-area searches and turning visits into enquiries.
SEO+ · SEO, AEO, GEO and Shopify SEO · from India, for clients worldwide
SEO company in India, for clients worldwide.
Have a website but no visitors or organic customers?
Having a website is only the first step. Codeja is an SEO agency based in Pune, India, that helps the right people discover your business when they search, whether that is on Google, in the map results for your area, or inside an AI assistant like ChatGPT. It sits alongside our web and Shopify development, so the site and its search performance are built by the same team.
We work remotely with businesses and agencies in the US, UK, Australia and beyond that want SEO done well at a lower cost than a local agency, including ecommerce and Shopify brands that want to rank for what they sell. Agencies can also resell our SEO under their own brand. Every engagement starts with a review of your website and ends each month with a plain-language report of what changed.
On this page: Local SEO · Shopify SEO · AEO and GEO · Technical SEO · Agencies and international · FAQ
What Is SEO?
Search, explained simply.
Search Engine Optimization, or SEO, helps improve your website's visibility on Google and other search platforms. When potential customers search for services related to your business, SEO helps your website reach them organically, without depending entirely on paid advertising.
A website gives your business an online presence. SEO helps people find it.
Local SEO, Wherever You Are
Be in the map, not just the list.
When someone searches for a service near them, Google usually shows a map with three businesses before any website. Those three places are decided by your Google Business Profile, not only by your site.
Local SEO makes your business eligible for that map and makes the profile and the website tell Google the same story:
- Google Business Profile categories that match what you sell
- Services, description, hours and photos filled in properly
- Business name, address and phone identical on the profile and the website
- Location pages and structured data that state where you work
- A simple routine for asking real customers for reviews and replying to them
- Profile updates posted regularly so the listing stays active
The category you pick matters more than most owners expect. For a typical local search, the businesses in the map often share the same category, and a listing with only a handful of reviews can sit next to ones with hundreds when its category, location and details are right.
Who We Do SEO For
Built around how your customers search.
Shopify and ecommerce stores
Collection and product pages, structured data, site speed and duplicate-page issues that are common on stores. We build Shopify apps ourselves, so we know how themes and apps affect search.
Small businesses and startups
A focused plan for a small budget: fix what blocks Google first, then target the few searches that bring paying customers, instead of chasing traffic that never converts.
Software, apps and B2B
Product and feature pages, comparison content and the technical groundwork that lets search engines and AI assistants understand what your product does.
Shopify SEO
SEO from people who build Shopify apps.
Shopify handles the basics, but stores still lose rankings to problems the platform and its apps create. Shopify and ecommerce SEO fixes those first, then makes your collection and product pages the best answer for what customers search.
Duplicate product URLs
The same product can be reached through several collection paths. We make sure canonical tags and internal links all point to one version, so ranking signals are not split.
Collection pages that rank
Collections are where category searches land. Each one gets a useful introduction, a clear title and links to its best products, instead of a bare product grid.
Product pages and structured data
Unique descriptions for your best sellers instead of copied supplier text, and product markup whose price and availability always match what the page shows.
Theme and app bloat
Many apps add scripts to every page, and some leave code behind after you uninstall them. We find what slows your store down and remove what you no longer need.
We build our own Shopify apps, so we work inside Shopify themes and Liquid every week. Badges by Codeja, our trust-badge app on the Shopify App Store, ships zero JavaScript to storefronts precisely because app scripts are one of the most common reasons Shopify stores load slowly. KaratSync keeps jewellery prices in step with live gold and silver rates. The same attention to how a store is built goes into its SEO.
Our SEO Expertise
What we actually do.
Complete Website SEO
Website audit, on-page optimization, technical issue identification, titles, meta descriptions, content improvements, internal linking and continuous performance monitoring.
AEO and GEO: AI Search Optimization
Preparing your website and content for answer engines, AI-generated search results and changing online search behaviour.
Keyword Research
Finding relevant keywords based on your business, audience, services and what potential customers are searching for.
Keyword-Optimized Blogs
Researching and creating informative blogs that target relevant searches, strengthen website authority and support your service pages. Our own blog is written the same way.
Social Search Optimization
Helping optimize social media profiles, captions and content so your business can be discovered more easily through social media searches.
Local SEO and Google Business Profile
Profile categories, services, photos, reviews and consistent business details, so you can appear in the map results for searches in your area.
Digital Ads Alongside SEO
SEO takes months to build. If you need enquiries sooner, we also run digital ad campaigns, and the search data from both shapes what we target next.
AEO and GEO
Get named in AI answers.
More people now ask ChatGPT, Gemini, Perplexity or Google's AI answers which business to choose. Those tools can only recommend you if they can read your site and trust what it says.
AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization) are the practical steps that make that possible:
- Pages that answer the customer's question in the first paragraph
- Structured data (FAQ, Organization, Service, Product) that states facts in a machine-readable way
- Content that is visible in the page's HTML, not only after JavaScript runs, because many AI crawlers do not run it
- AI crawlers such as GPTBot, ClaudeBot and PerplexityBot allowed to read the site
- An llms.txt file that summarises the site for AI tools
- The same business details everywhere: website, Google Business Profile, directories and social profiles
- Being listed in the directories and “top companies” lists that AI answers often draw on
We apply every one of these to our own website first, and check it again every week.
What you get
Structured data setup
FAQ, Organization, Service and Product markup added to your pages, and checked against the visible page whenever it changes, so the facts AI tools read always match what customers see.
AI crawler access
Your robots.txt and hosting checked so GPTBot, ClaudeBot, PerplexityBot and Bing's crawler can read the site, and key content made visible without JavaScript.
An llms.txt file
A plain summary of your business and pages for AI tools, written without prices or version numbers so it does not go out of date.
Consistent business details
The same name, address, phone and description across your website, Google Business Profile, directories and social profiles, which AI tools use to decide who you are.
What You Receive
Everything included in the service.
- Initial website and SEO review
- Keyword research
- Website-page optimization
- Technical SEO recommendations
- Titles and meta descriptions
- Content improvement suggestions
- SEO-focused blogs
- Internal-linking improvements
- AEO and GEO guidance
- Performance monitoring
- Regular recommendations and next steps
Technical SEO
What the website review checks.
Most websites that get no search traffic have a technical reason. The review looks for the problems that quietly keep pages out of Google:
Indexing
Pages accidentally marked “noindex”, wrong canonical tags, pages Google has never discovered, and what Google Search Console reports for each one.
Sitemaps and redirects
A sitemap submitted to Google and kept up to date, old URLs redirected in one step, and www and non-www versions merged so ranking signals are not split.
Speed and mobile
Core Web Vitals, image sizes, scripts that slow pages down, and how the site behaves on a phone, where most local searches happen.
Structure and links
Titles and descriptions that fit in search results, one clear heading per page, internal links between related pages, and broken links fixed.
How We Work
Five steps, start to ongoing.
- 01ReviewWe understand your website, business and current visibility.
- 02ResearchWe identify relevant keywords and opportunities.
- 03StrategizeWe prepare an SEO action plan.
- 04OptimizeWe improve the website and content.
- 05MonitorWe track performance and continue making improvements.
How We Communicate
You always know what's happening.
Weekly WhatsApp Updates
Receive concise weekly updates explaining the SEO work completed, important observations and anything required from your side.
Monthly SEO Reports
Receive a structured monthly report covering website health, rankings, performance, work completed and the next month's focus.
No confusing reports without explanations. We keep you informed about what is being done and why it matters.
What Makes Codeja Different?
Straightforward, and honest about it.
- SEO strategies tailored to the business
- Technical and content expertise under one roof
- Regular communication and transparent reporting
- Keyword-focused blog creation
- Guidance based on evolving SEO, AEO and GEO practices
- No guaranteed-ranking or instant-result promises
- Focus on relevant visibility and long-term organic growth
Client Feedback
What clients say.
Agencies and International Clients
Agencies and businesses abroad.
White label SEO for agencies
For marketing and web agencies in the US, UK, Australia and beyond: we deliver the SEO under your brand, you keep the client and the margin.
SEO outsourcing to India
For businesses outside India that want SEO done well at a lower cost than a local agency, with reports based on your real data.
Frequently Asked Questions
Questions we get asked.
How long does SEO take? +
SEO is gradual. Technical fixes can improve how search engines crawl and index your site within weeks, but rankings and organic traffic usually build over three to six months, depending on your website's current state, your industry and how competitive your keywords are. We share progress along the way so you are never guessing.
Can you optimize my existing website? +
Yes. Most of our work is on websites that already exist. We start with a review of your current site, identify what is holding it back technically and on-page, and improve it. You do not need to rebuild to start SEO.
Do you also write SEO blogs? +
Yes. We research and create keyword-optimized blogs that target relevant searches, strengthen your website's authority and support your service pages.
What are AEO and GEO? +
AEO is Answer Engine Optimization, preparing your content so it can be used in direct answers, such as featured snippets and AI-generated summaries. GEO is Generative Engine Optimization, helping your business be found and referenced by AI tools and AI-powered search. Both are about staying visible as search behaviour changes, not just ranking blue links.
Will I receive regular updates? +
Yes. You receive concise weekly WhatsApp updates covering the work completed, important observations and anything needed from your side, plus a structured monthly report on website health, rankings, performance and the next month's focus.
Do you guarantee first-page rankings? +
No. Search engines do not sell rankings and no agency controls their algorithms, so any guarantee of a position would be dishonest. What we commit to is the work, clear reporting and a focus on relevant, long-term organic visibility.
Is SEO a one-time or ongoing service? +
Ongoing. Some of the work is one-time, the initial review and the first round of fixes, but search results, competitors and search platforms keep changing. Continued optimization, content and monitoring are what hold and improve your visibility over time.
How much does SEO cost? +
It depends on the size of your website, how competitive your searches are and how much content you need. We quote after the initial review, and the quote lists exactly what is included each month, so you can compare it with any other agency line by line.
Do you work with businesses outside India? +
Yes. We are based in Pune, India, and work remotely with businesses and agencies in the US, UK, Australia and elsewhere, over email, WhatsApp, calls and shared reports. Agencies can also resell our SEO under their own brand.
Can you do SEO for my Shopify store? +
Yes. We build Shopify stores and Shopify apps, so we work directly with themes, collections, product pages and structured data. Store SEO usually starts with fixing duplicate and thin pages, then improving the collection and product pages that match what customers search for.
How is local SEO different from regular SEO? +
Regular SEO improves your website's rankings in the normal results. Local SEO also targets the map results that appear for searches like a service plus your area, which depend heavily on your Google Business Profile, reviews and consistent business details.
Do you also run ads? +
Yes. We run digital ad campaigns for clients who need enquiries while SEO builds. SEO and ads share keyword data, so each makes the other cheaper over time.
What does Shopify SEO include? +
Fixing duplicate product URLs and canonical tags, turning collection pages into useful landing pages, rewriting copied product descriptions for your best sellers, product structured data that matches the page, and removing app and theme code that slows the store down.
Do Shopify apps hurt my store's SEO? +
They can. Many apps add scripts to every page, and some leave code in the theme after you uninstall them, which slows the store. We check what each app loads and remove what you no longer use. Our own Badges by Codeja app ships zero JavaScript for this reason.
Can you get my business recommended by ChatGPT? +
No one can guarantee what an AI tool says. What we can do is make your business easy for those tools to read and trust: clear answers on your pages, structured data, AI crawlers allowed in, and the same business details everywhere they look.
How long before AI tools mention my business? +
It varies by tool. Some read the live web for each answer, others rely on data that updates every few months. The groundwork usually takes a few weeks; being mentioned depends on how often those tools refresh and how strong your presence is across the web.
Can you help with social media SEO? +
Yes. We help optimize social media profiles, captions and content so your business is easier to discover through searches made on social platforms.
Get In Touch
Ready to Help Your Customers Find You?
Tell us about your website and business goals, and we'll help you understand the SEO support you need.